Apple AirTags Unboxing & Demo!

Birt 22 apr 2021
Áhorf 7 580 159
4 200

AirTags and the new "Precision Finding" in action.

dbrand AirTags:

MKBHD Merch:

Tech I'm using right now:

Intro Track:
Playlist of MKBHD Intro music:

AirTags provided by Apple for review.


Marques Brownlee
  • Danny Boahhh

    Danny Boahhh

    2 klukkustundum síðan

    That would definitely fit my wallet

  • Michael Griffiths

    Michael Griffiths

    13 klukkustundum síðan

    Is there a way of opting out of passively updating airtags around you?
    What if someone (for whatever reason) does not want to be a part of this?

    • Mats Gaupset

      Mats Gaupset

      9 klukkustundum síðan

      @Michael Griffiths I see your point, but dosent it help that the people with the AirTags are opting in to being surveilled? You are not being put under serveillance by being opted into this, you’re just enabling Apple to surveil the people that have opted in. I support your skepticism of Apple I just wanna know your reasoning.

    • Michael Griffiths

      Michael Griffiths

      9 klukkustundum síðan

      @Mats Gaupset Not me mate! No chance. I don't want to be part of an Apple-operated surveillance network. Apple are taking a liberty, people should opt IN, not be auto enrolled and have to opt OUT. it's the principle of the thing that really annoys me.

    • Mats Gaupset

      Mats Gaupset

      9 klukkustundum síðan

      You can in settings, but why? Help out the people around you

  • Ras Maven

    Ras Maven

    19 klukkustundum síðan

    Nice video. Thanks

  • Jozef Millenaar

    Jozef Millenaar

    Degi Síðan síðan

    So what if someone steals your backpack? It will notify the thief that there is an Airtag hidden in the backpack. The thief will throw away/disassemble the airtag and you’ve lost your backpack. Is this correct? Because I won’t buy it if thats the case lol

  • Hannah Campbell

    Hannah Campbell

    Degi Síðan síðan

    My grandpa has dementia & has gotten out of the house before & gotten lost. I was wondering if he could wear it in some kind of necklace. The fact that it’s water resistant helps! Because my grandma won’t remember to put it back on him after a bath. He doesn’t lay down in the water completely so it won’t ever be submerged. Idk how water resistant it actually is but guess I’ll find out! I’m absolutely getting a 4 pack!!!

  • Jemand


    2 dögum síðan

    Can't wait to to put this on sooo many things I never find:
    - girlfriend
    - goal in life
    - happiness...

  • Frederico


    3 dögum síðan

    Muito bom ou pelo menos mais que o relógio !

  • Shyx Guy

    Shyx Guy

    3 dögum síðan

    What if I lost my will to live

  • John Viera

    John Viera

    3 dögum síðan

    This is not going to be a stalker problem at all

  • Oh Nikki

    Oh Nikki

    3 dögum síðan

    Err. Do you think its okay to put airtags on cats? 😅

  • Pete Bunting

    Pete Bunting

    3 dögum síðan

    1:25 “airpod” lol

  • Pete Bunting

    Pete Bunting

    3 dögum síðan

    “The airpod turns on for the first time” ? Lol you mean airtag lmaoo

  • Jay Simons

    Jay Simons

    3 dögum síðan

    What about using it to track our pets?

  • Tyrae Shields

    Tyrae Shields

    4 dögum síðan

    A pothead like me always losing shit, this seems like a dream come true.

  • fivestar girl

    fivestar girl

    4 dögum síðan

    i need this for my keys so bad

  • Adnan Qader

    Adnan Qader

    4 dögum síðan

    How to locate your cheating gf 101

  • Unstoppable


    4 dögum síðan

    1:24 airpod?

  • Aaryan bhattarai

    Aaryan bhattarai

    4 dögum síðan

    He didnt do any review on the smart tags. I think they are much better than smart tags

  • Jorge Hernandez

    Jorge Hernandez

    4 dögum síðan

    In my country if they see an AirTag, they will steal it 😭

  • Epic Benjo

    Epic Benjo

    5 dögum síðan

    If the Air Tag is in range with a single Phone, it will update its location every 10 minutes. But I think it will update its location right away the moment another iPhone comes into range.

  • Md Liakat Hossain

    Md Liakat Hossain

    5 dögum síðan

    Apple got something for 29 bucks.....?! :)

  • Cary Cary

    Cary Cary

    5 dögum síðan

    Any concern about the increased volume of batteries that’ll likely end up tossed, rather than recycled?

    • Hood42296


      4 dögum síðan


  • hazen trefil

    hazen trefil

    6 dögum síðan

    put em in yo child's pocket

  • Kamo Gelo

    Kamo Gelo

    6 dögum síðan

    So you can maliciously track Android users only

  • Gregory Dim

    Gregory Dim

    6 dögum síðan

    Is there something similar to Lost Mode for SmartTags? Can other Samsung/Android devices passively update the location?

  • Bhavin M

    Bhavin M

    7 dögum síðan

    What if someone find my lost tag and remove the battery?

  • Aman Sheoran

    Aman Sheoran

    7 dögum síðan

    Parents will buy it to tag their kids.

  • Aman Sheoran

    Aman Sheoran

    7 dögum síðan

    In India people will thief my bag if they saw my apple tag . That s why it is more safe not to buy it.

  • Joseph Hernandez

    Joseph Hernandez

    7 dögum síðan

    Well what if people lie about the lost object being theirs so they can get away with taking it and other people think it really belongs to them or not????

  • Zy


    7 dögum síðan

    Soooo clean

  • Fity Bux

    Fity Bux

    7 dögum síðan

    1:25 "The AirPod turns on for the first time." AirPod? I thought this was about AirTags...



    8 dögum síðan

    Fuck Apple гавно. Я купил IPhone 12 pro за 1000 $, к которому не могу подключить клавиатуру и мышку, поскольку Apple закрыла доступ периферийных устройств к Touch Screen после прошивки 13.3.1. и невозможно играть в игры. Браво Apple. Лучше куплю Asus Rog 5 или Redmagic с которыми нет никаких проблем❗️👎

  • harsh°•_•°agarwal1


    8 dögum síðan

    My dad is using to find me 🤣

  • Daniel Grubb

    Daniel Grubb

    8 dögum síðan

    Are you tracking your property... or is Apple tracking you?

  • grumpysquid


    9 dögum síðan

    Key words: assembled in China

  • Alvino Lima Vaz

    Alvino Lima Vaz

    9 dögum síðan

    In Brazil, one JUST ONE, costs something about $80 j-j

  • Brett Fleming

    Brett Fleming

    9 dögum síðan

    Just another way for BigTech to collect more free information from the masses and control us while WE pay for the device! Sounds like voluntary slavery. (Bet it has a microphone in it too)

  • Mateo Botha

    Mateo Botha

    9 dögum síðan

    can i use this thing to find my will to live? i’ve been searching for it for years 😅

  • Okrutny


    10 dögum síðan

    Fun fact: Antiterrorists will help you more in finding your lost bag than this junk ;)

  • Melis


    10 dögum síðan

    Weird question but what if we don’t want the person to know we are actually following them, can we do something on their phone so the person isn’t notified? 😂🙈

    • MaybeThisIsMark


      8 dögum síðan

      That….would be a crime

  • Langino


    10 dögum síðan

    Are you left hander

  • Josh Brice

    Josh Brice

    10 dögum síðan

    Very nice review

  • Omerta McWerta

    Omerta McWerta

    10 dögum síðan

    PSA: don’t pick up seemingly lost bags on the train… no matter how many airtags are hanging off it.

  • rnsflores


    11 dögum síðan

    Just bought 4. What a monumental waste of $100. Can’t share location with family like you can all other devices that are not exclusively for tracking lol

  • Ivan Zen_Carver

    Ivan Zen_Carver

    11 dögum síðan

    Drone tag… brilliant! Tyvm!

  • Smooth Operator

    Smooth Operator

    12 dögum síðan

    What wallet is that? I like it! 👌🏼



    13 dögum síðan

    What if stuff has already been lost🤪

  • Off white Everything

    Off white Everything

    13 dögum síðan

    This is so impressive and fairly very smart

  • Raenael Kazama

    Raenael Kazama

    14 dögum síðan

    im so confused so if i leave my backpack at a concert event without me knowing that i lost it. how will i track it? will i get a gps located where it was at or am i relying on people iphones to find it for me?

  • r y a n

    r y a n

    15 dögum síðan


  • Zoe C.

    Zoe C.

    16 dögum síðan

    The replaceable battery alone has won me over. I’ve been using Tile’s tiles and I’ve become reluctant each year at replacing them even though they offer a discounted price for replacement.

  • Marcel Edalgo

    Marcel Edalgo

    16 dögum síðan

    Why don't just print out on a small paper card "if you find this item, please call"? it will save a lot of your bucks and will be easier for the founder to do...

  • Mr Quick

    Mr Quick

    16 dögum síðan

    there should be sticky holders to pop the disc in and out of like the pop socket attachment thing

  • Sikoꪜ


    17 dögum síðan

    I'm putting this on my dog lol

  • na me

    na me

    17 dögum síðan

    It's better to leave airtag in your bag than having it dangling outside. I'd just write a note like "my name. my phone #. please message me if you find it". Cuz leaving airtag outside might risk braking or losing it. Also, if someone wants to steal my backpack, I wouldn't want someone to know that I have a airtag in there to track them. They'd just throw that airtag away and steal my stuff.

  • Aiyo Foundation

    Aiyo Foundation

    18 dögum síðan

    Coming next:
    iPhone 15 with AM/FM Radio 📻

  • Robert Remali

    Robert Remali

    19 dögum síðan

    Thank you so much. Very nice review. Glad I stumbled across your channel.

  • me


    19 dögum síðan

    Aight, Apple has to make an Airtag the size of a credit card just like Tile's, but get this...✨thiner✨

  • A J

    A J

    20 dögum síðan

    Very well explained, thanks

  • Thergam albassas

    Thergam albassas

    20 dögum síðan

    or they can just steal it 😂😂😂😂😂

  • Poison Sockets

    Poison Sockets

    20 dögum síðan

    If you don’t live in the US. This product is a waste of money. More concerned with tracking your activity than finding your stuff.

  • Kevin Howard

    Kevin Howard

    21 degi síðan síðan

    i really like them. i need to buy some.

  • Tbirdtez Dean

    Tbirdtez Dean

    21 degi síðan síðan

    great demo, I like the idea that you don't have music in the background, I could hear every word you said

  • Bob Whyte

    Bob Whyte

    21 degi síðan síðan

    I think this would have to be one of Apples most useless product. If not the most useless.

  • Lindsay


    21 degi síðan síðan

    I just ordered mine today, can't wait for it

  • Vincent Ferreira

    Vincent Ferreira

    22 dögum síðan

    I’m surprised Apple gave you the ability to let you change the battery. Instead of saying “Ha! Sucks to suck, nerd! Throw it out and buy a new one!”

  • edrone


    22 dögum síðan

    Your link for airtag by dbrand is a ripoff you don't get the airtag very dissatisfied and deceiving I would change the description of your link for dbrand

  • Silver LALA

    Silver LALA

    23 dögum síðan

    I get mine on July 15 so I ordered the air tag protector just now hopefully that helps with the scratches

    • noriceformeplz


      20 dögum síðan

      I ordered mine thru Best Buy since Apple had a long wait time got mine in 4 days.. it does scratch easily I'm using the Belkin case from Apple and it has no scratch protection.. a week later its scratched up from my keys.

  • New Yardley Sinclair

    New Yardley Sinclair

    23 dögum síðan

    Why wouldnt a drone already have a built in location app

  • New Yardley Sinclair

    New Yardley Sinclair

    23 dögum síðan

    So apple has another way to track your movements. No thanks

  • Boleslaw Wolowik

    Boleslaw Wolowik

    23 dögum síðan

    Simply ridiculous

  • christopher CM

    christopher CM

    23 dögum síðan

    Assemble China???? No Thank you

  • Brallant P.

    Brallant P.

    23 dögum síðan

    What if I wanna put it on my bike, and the bike thief has an iPhone. “Hey btw, the owner from which you stole this from knows where you are.” 😑

  • Brallant P.

    Brallant P.

    23 dögum síðan

    Bruh, the main question tho. From how far does it appear on the map?
    Edit: because the world ain’t a happy everyone loves each other place. They ain’t just gonna see a 2k dollar laptop in a 90 dollar bag and be like “aw geez, I bet call this phone number and give that person their stuff back.”

  • Rayyan Rashid

    Rayyan Rashid

    24 dögum síðan

    So what if someone remove battery after stealing ?!🤥

  • Abdullah Ulwan Ammar

    Abdullah Ulwan Ammar

    24 dögum síðan

    marques, if our iphone get

  • D B

    D B

    25 dögum síðan

    So that way you’ll never be able to say “No officer, that’s not mine!…. ever again… Unless you trash your iPhone!

  • Alex Bia

    Alex Bia

    25 dögum síðan

    Great review thank you, thinking of getting one soon!!

  • steven postlethwaite

    steven postlethwaite

    26 dögum síðan

    They should make them smaller and fit them to all kids shoes. Me, Hay Siri where’s the kids? Siri at your neighbours house, me come on wench we’ve got five minutes, the wench, nah Iv got a head ache, me, sweet I’ll leave you in peace, I’m gonna meet a friend at hooters

  • PinchedRainbow


    26 dögum síðan


  • Steven Remmington

    Steven Remmington

    26 dögum síðan

    It would have been helpful to mention that AirTag Precision Finding function won't work if your iPhone is older than iPhone 11

  • JRG 11

    JRG 11

    26 dögum síðan

    Apple is sooooo GREEEDY!!! smh

  • JRG 11

    JRG 11

    26 dögum síðan

    Whats Androids answer to this...?

  • G-Squad


    27 dögum síðan

    Question? So if someone steals an item I have an Airtag attached to, will it notify them that the item has an Airtag? (Will it go into the mode that thinks I’m tracking someone else?)
    If so, then I’d expect to find my Airtag in a garbage or on the side of some road but not with my stolen item…

  • hamid b

    hamid b

    27 dögum síðan

    I’ve been disappointed in how much I spent and how poorly it works. Always just says weak signal. Like I have to be right over them for this to work. But at that point the $40 holders I got for them help me find them

  • Shawn’Tae Brewton

    Shawn’Tae Brewton

    27 dögum síðan

    Mine arrived today and now I finally go sometime to see how it works

  • Jr Saucedo

    Jr Saucedo

    27 dögum síðan

    He said air pod

  • Steve P

    Steve P

    28 dögum síðan

    I read the anti tracking thing only kicked in after 3 days

  • Nathan Jahrmarkt

    Nathan Jahrmarkt

    28 dögum síðan

    do they work for iphone xr???

  • Jennifer Israel

    Jennifer Israel

    29 dögum síðan

    Am I the only one that caught him calling the air tag an air pod when he’s talking about the pull tab for the battery haha

  • Lex Man

    Lex Man

    29 dögum síðan

    I am going to 3m vhb tape some to my motorcycles.

  • Ricardo Villagran Vicent

    Ricardo Villagran Vicent

    Mánuði síðan

    Apple is expecting way too much from people. Most will toss the thing and keep the backpack.

  • ToxxicPr


    Mánuði síðan

    man casually got an iPhone in his backpack lmfaooo

  • Tristan N

    Tristan N

    Mánuði síðan

    If an Apple user steals something of yours though, they will be told that they are being tracked and then they will disable the AirTag -which renders them useless to me

  • Elaine Jackson

    Elaine Jackson

    Mánuði síðan

    how loud is it…when you play the sound!

  • Denny Burhan

    Denny Burhan

    Mánuði síðan

    if i see the air tag i will steal the air tags hahaahah

  • Robert Morgan

    Robert Morgan

    Mánuði síðan

    Great review. You could put an Airtag in a car and use it like a LoJack.

  • James W

    James W

    Mánuði síðan

    I might get one to hide on my motorbike.

  • Simon Says

    Simon Says

    Mánuði síðan

    Flex starts at 5:43

  • The Blue Shooter

    The Blue Shooter

    Mánuði síðan

    This will be no good for me because I wouldn’t want to my kids to I was tracking them they like have apple everything!!!!!

    • Problematic kid TicRyt

      Problematic kid TicRyt

      Mánuði síðan

      then just don't get it